La Tribu
Ámbar is a 100% natural, sustainably produced honey brand created for consumers who value purity, authenticity, and environmental responsibility. Inspired by the world of beekeeping, we built a visual identity around honeycombs, bees, and handcrafted textures, with a custom wordmark where the accented "Á" becomes the brand's signature icon. The identity was applied across packaging, apparel, biodegradable bags, and promotional materials, communicating warmth, craftsmanship, and a deep respect for nature.